Hyatt Hotels Corporation owns a diverse portfolio of hotel brands, ranging from luxury to essential service tiers. These brands are categorized into five collections: Luxury, Lifestyle, Inclusive, Classics, and Essentials.
Luxury Portfolio
Park Hyatt: Top-tier luxury hotels known for personalized service, world-renowned art, and exquisite dining.
Luxury boutique properties often located in stunning natural settings, focusing on wellness and cultural immersion.
Wellness-focused resorts and spas offering an all-inclusive experience centered on mindfulness, yoga, and personal growth.
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The Unbound Collection by Hyatt: Independent, story-worthy boutique hotels with a distinct sense of place and history.
Lifestyle Portfolio
Andaz: Upscale, vibrant hotels emphasizing local art, culture, and design with a casual, unpretentious atmosphere.
Thompson Hotels: Properties known for distinctive style, personalized service, and unique, memorable experiences in prime urban and resort destinations.
The Standard: Boutique hotels known for their unique design and lively social scenes.
Dream Hotels: Properties that offer a unique blend of style and sophisticated, vibrant experiences.
The StandardX: A variation of The Standard brand.
Breathless Resorts & Spas: All-adult, beachfront resorts offering an energetic atmosphere with entertainment and relaxation options.
JdV by Hyatt (Joie de Vivre): A collection of independent, vibrant hotels that reflect their urban neighborhoods.
Bunkhouse Hotels: Unique, one-of-a-kind properties with a focus on authentic culture and memorable experiences.
Me and All Hotels: Upper-midscale offerings with vibrant public spaces and a community feel.
Inclusive Collection
Zoëtry Wellness & Spa Resorts: Intimate, luxury boutique resorts offering the "Endless Privileges" all-inclusive experience.
Hyatt Ziva: All-inclusive resorts designed for guests of all ages.
Hyatt Zilara: All-inclusive, adults-only resorts.
Secrets Resorts & Spas: All-inclusive, adults-only resorts offering romance and "Unlimited-Luxury".
Dreams Resorts & Spas: All-inclusive resorts for couples and families.
Hyatt Vivid Hotels & Resorts: All-inclusive, adults-only properties focusing on social settings and casual living.
Sunscape Resorts & Spas: All-inclusive family resorts with a focus on fun and relaxation.
Alua Hotels & Resorts: All-inclusive resorts primarily located in Europe.
Bahia Principe Hotels & Resorts: Hotels and resorts offered through a collaboration agreement.
Classics Portfolio
Grand Hyatt: Large, luxurious hotels in major gateway cities and resort destinations, often catering to large events and conventions.
Hyatt Regency: Upper-upscale, full-service hotels geared toward business and leisure travelers, with extensive meeting facilities.
Destination by Hyatt: A collection of independent hotels and resorts in desirable destinations, focusing on immersive experiences.
Hyatt Centric: Upscale lifestyle hotels located in the heart of the action, designed for travelers who want to explore the local culture.
Hyatt Vacation Club: Hyatt's timeshare division offering residential-style accommodations.
Hyatt: The core brand name, generally full-service hotels.
Essentials Portfolio
Caption by Hyatt: Select-service brand focusing on vibrant social spaces and efficiently designed rooms.
Hyatt Place: Select-service hotels offering quality and consistency, often including free breakfast and Wi-Fi.
Hyatt House: Extended-stay hotels with spacious suites featuring full kitchens and living areas, providing a home-away-from-home feel.
Hyatt Studios: A newer extended-stay brand with apartment-style suites and workspaces.
UrCove: A brand developed for the Chinese market.
Unscripted by Hyatt: Hotels with a focus on providing unique and authentic experiences.
Hyatt Select: A select-service brand.
Additionally, Hyatt acquired the Mr & Mrs Smith booking platform, which includes a curated collection of luxury and boutique hotels that participate in the World of Hyatt loyalty program.